All hair product companies, whether a professional line or one sold over the counter (OTC), are competing with each other in the same confines of product development. They create water soluble products that make hair do wonderful things. This pertains to styling aids such as mousses, gels, hair sprays, mud's or putties, thermo protectors, conditioners (leave-in and rinse-out), moisturizers and many more. Searching the internet and communicating in website forums and chats, women are hesitant to believe facts about products that can be superior. Many fall into the same mindset as hair stylists as they fall in love with a certain product or product line and will not budge towards trying something new and innovative. In other words, they are closed to new ideas.
Product manufacturers saturate the shelves with products for every hair issue. They tweak products like a gel that either sprays, foams, pours or pumps. They change the scent, the packaging and name the product with catchy titles to grab the attention of the consumer's purse.
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I have nothing against these products and some work very well but consumers are on overload with huge investments of products that offer hope and the desire to ultimately have perfect hair. Curly headed girls layer product over product sharing their successes with each other and are resistant to look at products that may cut down the time in the dressing room and not have to dance around the flames of rituals.
Instead use a waterproof product for hair. Why would someone want to waterproof (climate control) their hair? Simple, once you can wrap your mind around it. Moisture control is the single most important factor in how your hair looks and feels. When the hair is towel dried it has the perfect level of moisture-10 to 11%. The minute the hair is dried and hits the elements (humidity), water soluble products start evaporating immediately (water can't hold up to water (humidity)-right? Waterproofing the hair provides a 100% barrier to essential moisture leaving the hair or excess moisture coming in.
Conditioners are water soluble so they dilute or dissipate leaving hair vulnerable. So the next thing to do is use more product so the cycle starts over and over again until it's time for a new bottle. Now let's take that same conditioner and lock it in with a waterproof product. Once the product is locked into the hair, climate changes and heat from blowers and irons are challenged.
How To Completely Control Frizz in Any Climate With Waterproof Hair ProductsTHERMO SPA
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